An interactive light installation for Microgaming's stand at the annual ICE Conference.
London, UK – 2019
Location: ExCel Centre, London
Stand Design: event.live
Light Installation Concept: Cinimod Studio
Interactive Software: Cinimod Studio
AV Suppliers: PRG & connect.live
Stand Build: Setsquare
Working with show producers event.live, Cinimod Studio created an interactive light piece for Microgaming that was designed to wow visitors at this year’s ICE Conference held at ExCel London.
The concentric installation, featuring 576 addressable LED batons, allowed VIPs to ‘take over’ the entire space. Using a touchscreen connected to bespoke software, visitors could control the lighting and tap into their inner VJ. Standing up on a balcony gave the visitor the perfect vista of their interaction. When visitors weren’t in control we took over, timing the lighting patterns and synchronisation perfectly with the music to create a spectacular VJ experience.